When a 20-year-old attempts to win a fighter jet in a Pepsi sweepstakes, he sets the stage for a David versus Goliath court battle for the history books.
Episode 1
The Kid from Seattle
Seven million Pepsi Points to win a fighter jet? It should have been impossible. But 20-year-old John Leonard sees the ad in 1995 — and finds a loophole.
Episode 2
Let's Make a Deal
John and Todd perfect their scheme. They send in their Pepsi Points and their check, and wait. The Pepsi executives scramble, and the lawyers descend.
Episode 3
The Bad News Bears
The Pentagon has to issue a statement. Scammers start to circle. To win this case, John needs to go to trial in the court of public opinion.
Episode 4
Landing the Plane
Interviewees recall a 1992 campaign in the Philippines that went so awry, it led to riots and deaths. In 1999, John's court battle reaches a conclusion.
John Leonard
Self - The Kid with the Idea
Michael Patti
Self - Former Creative Director
Todd Hoffman
Self - The Investor
Brian Swette
Self - Form CMO - Pepsi
Linda Leonard
Self - John's Mom
Jeff Mordos
Self - Former COO - Pepsi's Ad Agency
Michael Davis
Jason Fielders
2023 · ★ 7.5
1988 · ★ 6.5
2025 · ★ 7.9
1978 · ★ 8.0
2021 · ★ 6.9
2021 · ★ 7.3
2019 · ★ 7.9
2024 · ★ 7.9
2019 · ★ 7.4
2024 · ★ 7.8
2020 · ★ 7.7
2025 · ★ 5.9
2022 · ★ 8.1
1986 · ★ 7.0
1996 · ★ 8.1
2009 · ★ 7.6
2023 · ★ 7.6
2024 · ★ 7.0
2004 · ★ 7.0
2019 · ★ 6.4
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Reach thousands of daily viewers · size 1200 x 200
Reach thousands of daily viewers · size 970 x 90